Combatting complaints sites in Google results has become an ongoing issue for many companies, as consumer complaints from years ago can appear on the front page of Google results when a brand name is searched upon.
Sites like RipOffReport, Pissedconsumer.com and Complaints.com are also no slouches when it comes to SEO and public relations, which pair organized and optimized site structure with organic linking via press coverage; into a deadly combination.
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Google has invested an undisclosed sum in two U.S. companies developing technologies for plug-in electric vehicles. The investment is a part of the company’s “RechargeIT” initiative begun in 2007 to help speed up the adoption of electric transportation. (more…)
As Microsoft announced a major reorganization, more particularly the splitting up of its Platforms and Services Division (PSD) into the Windows/Windows Live and Online Services, it also announced the departure of Kevin Johnson as the Division’s President. This might mean just your usual...
Sometimes it’s very useful to return to basics and refine good old SEO techniques you might forget. SOC (”source ordered content” or “front-loading”) is one such technique that basically incorporates placing content as close to the beginning of the page as possible and using CSS to display page elements where they...
Squidoo, Mahalo, eHow, EzineArticles, etc etc etc just got validation for their business models and competition for the ad network that helps them monetize their sites. Google today launched their Knol project:
The key principle behind Knol is authorship. Every knol will have an author (or group of authors) who put their name behind their content. It's their knol, their voice, their opinion. We expect that there will be multiple knols on the same subject, and we think that is...